The CEO and the new CLEAN vision

Posted on 16-Mar-2016

CLEAN has more than doubled in size in recent months with two acquisitions – Watford Launderers and Cleaners and Paragon Laundry – and the company’s ambitious plans for growth aren’t stopping there.

CLEAN’s chief executive officer Jason Miller explains what impact recent growth has had on the business and what his vision is for the company moving forward.

The CEO and the new CLEAN vision

What has the recent acquisition of Paragon Laundry done to expand the business?

This is a very exciting and strategic acquisition for CLEAN. I have known Paragon and worked closely with the business over many years and the integration of the Paragon business into CLEAN is a logical development. Combining Paragon with CLEAN extends our market share in linen rental and doubles our workwear turnover.

The geographical synergies are excellent and this acquisition will significantly extend our UK coverage. It will also broaden our service offering and see us enter new markets with Special Occasion Linen. The transaction further extends our ownership of the Brilliant Laundry Group to become the single largest shareholder.

What challenges and opportunities has this growth presented?

The challenge is merging two separate companies into the one CLEAN brand, which is an administrative challenge. For example an employee previously working for Paragon might have the same role as a CLEAN employee at a different plant, however their job title might be completely different. The challenge is therefore to make job titles and job roles consistent across the board. Other challenges include merging previously separate head offices into one and switching employees onto the CLEAN payroll.

In terms of opportunities, acquisitions allow us to learn from the companies we acquire. Paragon had a fantastic special occasion linen service providing table setting products and ideas for corporate events, weddings and private functions. Thanks to the acquisition CLEAN is now geared up to supply special occasion linen and it’s a service we are actively looking to expand. We keep what works and remove what doesn’t. Every acquisition is an opportunity to learn better ways to do things.

What benefits can customers expect?

At CLEAN we operate as one giant laundry. The locations of the new plants and the streamlined routes our drivers operate mean if one of our plants sees a spike in demand during a peak operating period, another of our plants can meet the additional demand seamlessly. This ensures our customers always have the right amount of linen when and where they need it.

Another significant development for CLEAN is our investment in a world-class super laundry in Slough which is due to open later this year. We have taken everything we have learned so far and designed a facility that will provide our customers with the best service available. It will feature new technological advancements and embrace environmental considerations, focusing significantly on the optimisation of energy and chemical consumption.

The acquisitions and recent investment enable us to service our customers better. Customers are always at the centre of what we do and we want them to aspire to use our service.

What is your vison for the business in the next five years?

We don’t necessarily want to be the biggest but we do want to be the best. It’s CLEAN’s quality of service, integrity and most importantly the people who work for us that sets CLEAN apart. We are always looking to build for tomorrow and the next five years will see more acquisitions, investment and growth.


Why should you choose CLEAN as your linen and workwear provider? Click here to find out...


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Awarded the ‘Sustainable Supplier’ title at the 2017 Footprint Awards; recognising organisations at every stage in the food supply chain from growers, producers, manufacturers and distributors, through to all hospitality and foodservice operators in both public and private sectors, their suppliers and other stakeholders. CLEAN has joined the list of inspirational British companies to feature as a 2016 finalist in the Amazon Growing Business Awards 2016: shortlist in the 'Company of the Year – Larger Firm category'. Winner of ‘Commercial Laundry of the Year’ 2016 at the Laundry And Drycleaning Awards (LADAs) recognising companies, individuals, services and products that showcase a new level of customer service and professionalism within the industry. Winner of The Green Apple Gold Award in 2015 for Environmental Best Practice for our Environmental Improvement project 'Eco-friendly laundry services focused on creating sustainability'. RoSPA Gold Merit Award (achieving Gold Standard for a 5th consecutive year). Recognised internationally, the RoSPA Awards have become one of the most sought after accolades for many organisations from every industry sector.