Employee Spotlight
Meet Marta Suska-Dias
"I want to help others and make their jobs easier. Mistakes are not setbacks. They are how we keep getting better."
Sales Enablement Lead, Workwear
If the Workwear sales team has the right tools, the right information, and a clear process to follow, there is a good chance Marta Suska-Dias built it. She is the quiet engine behind smoother selling.
Sales Playbook in development, mapping every step of the sales process
Telesales colleagues she leads day to day
Words that describe her: organised, approachable, collaborative
The ROLE
The Woman Behind Sales Enablement
Marta is the driving force in the Workwear Sales Enablement team. Her remit is broad, but her purpose is simple: make sure the sales team has the right tools, information, and processes to deliver their best work, every day.
It is the sort of role that often goes unseen until you notice how much smoother things run when it is being done well. Marta makes that her quiet specialism.
"My job is to remove friction so the sales team can focus on what they do best."
Flagship project
Building A Better Sales Process
One of the projects Marta is most proud of is the Sales Playbook she is currently developing. For anyone unfamiliar with the term, a sales playbook is a practical guide that brings together everything a sales team needs in one place: the steps to follow when selling, the tools available at each stage, and the templates that keep things consistent. Think of it as a reliable handbook for effective, repeatable selling.
For Marta, the playbook is more than just a document. It is a living project and a genuine learning opportunity for the whole team.
In Development
The Workwear Sales Playbook
A living guide that maps every step of the sales journey and pairs it with the right tools, processes, and learning resources. Carefully designed to give every member of the team a consistent foundation while leaving room for individual style.
Marta has carefully mapped out each step of the sales process and looked for ways to make it more efficient. A key milestone has been the introduction of PandaDoc, a tool that has transformed how proposals are sent, making them more consistent and more professional.
• Process Mapping • Tool Integration • Template • Continuous Learning
Step 01
DISCOVER
Understand the customer's needs and challenges.
Step 02
PROPOSE
Send consistent, professional proposals via PandaDoc.
Step 03
CLOSE
Move smoothly from agreement to signed contract.
Step 04
ONBOARD
Hand over to operations with everything in place.
LEADING WITH EMPATHY
A Small Team With Big Variety
Alongside her enablement work, Marta manages a small telesales team. Her leadership style is rooted in variety and engagement. Drawing on her own experience in telesales, she keeps the work varied to prevent monotony and encourages each team member to develop their own working style.
From follow-up calls to collaborative projects with sales representatives, every day brings something different. The result is a team that stays fresh, engaged, and steadily building its skills.
👥
The Telesales Team
Two People, Two Different Styles, One Strong Team
Elizabeth Akpandara
Mohammad Shahidur Rahman
"Encourage people to find their own way. Set the standards, then trust the team to get there in their own style."
HOW SHE WORKS
Staying Organised, Staying Ahead
Juggling multiple projects requires strong organisation, and Marta has a system that works. She balances analogue and digital tools with a deliberately practical approach: paper for thinking, digital for tracking.
Paper Checklists & Notebook
For capturing tasks, ideas, and thinking through complex problems.
NetSuite CRM
For follow-ups, reminders, and a single source of truth on every customer interaction.
A CRM (Customer Relationship Management) system is software that helps businesses track all customer interactions, storing contact details, communication history, and sales progress in one central place. For Marta, it is the backbone of consistent, well-timed engagement.
WHAT DRIVES HER
Curious, Thoughtful, And Always Learning
At her core, Marta is motivated by a simple desire: to help others and make their jobs easier. She sees mistakes not as setbacks but as learning opportunities, believing that growth is a continuous journey.
Outside of work, she recharges with quiet time alone and enjoys exploring her interests in psychology and body language. It is a reminder that the same curiosity she brings to refining a sales process is the curiosity she applies to understanding people.
WHAT MARTA BRINGS
what is next
Looking Ahead To The CLEAN Academy
Marta is excited about the upcoming CLEAN Academy project, an initiative designed to provide comprehensive training for the sales team. It is a big step forward for the business, and one she has a real personal stake in.
★ coming soon
The CLEAN Academy
A comprehensive training programme for the sales team, covering everything from product knowledge to personal development. Designed to build confidence, sharpen skills, and give everyone the foundation to keep growing throughout their career.
It is the kind of project that fits Marta's instinct exactly: building something that helps others succeed and creating a foundation that lasts.
